Description: Scout and reach out to new companies who would be interested in sponsoring or partnering with Team Liquid.

Challenge: Finding 20+ new companies per week and getting a response via cold emailing.

Strategy:

Find the 20 companies who would benefit with a sponsorship or partnership with TL. These companies would include gaming adjacent, home related products, pet related companies, and much more.
Email each company differently based off their product & brand. Trying to schedule a potential conversation with the company.

Results: 100+ Emails | 10 Scheduled calls | 2 Sponsors